The manufacturer of the world’s pinnacle super-luxury automobiles
today confirmed the development programme for a new Rolls-Royce. The
new car will reach the market by mid-2016.
The car will build on the success of Phantom, Ghost and Wraith
by continuing to boldly shape the future of the marque with
contemporary, graceful and sensuous styling. It will deliver
effortless, open-top touring through the perfect marriage of modern
Rolls-Royce luxury, style and elegance with an engaging and
exhilarating driving experience.
Speaking from the Home of Rolls-Royce at Goodwood, West Sussex,
Torsten Müller-Ötvös, Chief Executive Officer, Rolls-Royce Motor Cars,
said, “I am truly delighted to confirm today the development of our
new model which will open an exciting new chapter in the great story
of Rolls-Royce Motor Cars. We are currently developing an exciting and
thoroughly contemporary interpretation of a pinnacle drophead tourer
which will introduce even more discerning men and women to Rolls-Royce ownership.”
Peter Schwarzenbauer, Chairman of Rolls-Royce Motor Cars,
welcomed the announcement saying, “The announcement of a new
Rolls-Royce model is always a seminal moment in the automobile
industry. When it arrives in 2016, this elegant and sensuous new car
will build on the success of our current models and will play a key
part in fulfilling Rolls-Royce Motor Car’s commitment to long-term
The new car is currently undergoing a rigorous process of
prototype testing as it enters its next stage of development.