Rolls-Royce Motor Cars PressClub · Article.
ROLLS-ROYCE TO SHOWCASE FULL BESPOKE PORTFOLIO AT 2019 GENEVA MOTOR SHOW
05.03.2019 Press Release
Rolls-Royce Motor Cars will return to the Geneva Motor Show and debut its full current product portfolio for the first time on an international stage. Representing the near-infinite Bespoke possibilities at the heart of its record-breaking success in 2018, the marque will present one of an extraordinary collection of 25 Phantoms alongside the first publicly-revealed Bespoke Cullinan commission.
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Helen Wilson
Rolls-Royce Motor Cars
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Rolls-Royce Motor Cars will return to the Geneva Motor Show and debut
its full current product portfolio for the first time on an
international stage. Representing the near-infinite Bespoke
possibilities at the heart of its record-breaking success in 2018, the
marque will present one of an extraordinary collection of 25 Phantoms
alongside the first publicly-revealed Bespoke Cullinan commission. In
addition, two powerful visions of Black Badge and a highly Bespoke
Dawn will be revealed, each informed by the taste patterns of a
younger, more assertive breed of entrepreneur drawn to the brand.
The Home of Rolls-Royce in Goodwood, West Sussex continues to be
celebrated as a global centre of luxury manufacturing excellence and
the remarkable business record set in 2018 – the greatest sales result
in the brand’s 115-year history - called for the marque to further
expand. 200 new jobs have taken the total workforce beyond 2,000 for
the first time while the company remains profitable, generating a
financial contribution to its shareholder, the BMW Group.
Phantom Tranquillity
Created for those who conceive and achieve the impossible,
Tranquillity is an expression of Phantom’s standing as the rarest and
most desired object in the luxury world. This Collection is strictly
limited to just 25 examples worldwide and available as both Phantom
and Phantom Extended Wheelbase, which discerning collectors have
already purchased.
For the precious few who commission a Phantom, the realisation
of their personal vision represents a moment that sees them view the
world from a rare place. Phantom Tranquillity is a statement piece for
the visionaries who push beyond accepted limits. Named and crafted to
celebrate the feeling of euphoric tranquillity one achieves within the
car, this unique Phantom beautifully curates objects and inspirations
from worlds beyond earthly bounds.
Within Tranquillity’s Gallery is a design inspired by the X-Ray
coded aperture masks used on the British Skylark space rocket. High
energy radiation passes over and through the distinctive perforated
pattern, creating a coded shadow on the layers beneath. The properties
of the original radiation sources were mathematically reconstructed
from this shadow and rendered in highly reflective stainless steel,
24-karat gold plating and space grade aluminium.
Space exploration is further manifested with a unique first for
Rolls-Royce; the incorporation of meteorite within the Volume
Controller, further enhanced with a polished gold grip that matches
the gold finish in the Collection Gallery, creating a distinctive
accent feature. This remarkable application of authentic Muonionalusta
meteorite, which fell to earth in Kiruna, Sweden in 1906, is
complemented by detailed engraving of the location and date of its discovery.
Inspired by the light and dark sides of the Moon, the interior
colourway of Arctic White or Selby Grey leather integrates unique
veneer combinations of gloss and satin, both with an exclusive
metallic effect. Black gloss runs from the fascia onto all the centre
consoles, while a satin finish is used for the upper glovebox and door
armrests. Black gloss elements are highlighted with elegant stainless
steel Pinstripes.
In both the Light and Dark variants, Bespoke Audio Speaker Frets
are finished in yellow gold, complementing the additional gold
elements throughout the car. These unique elements are inspired by the
historic NASA ‘Voyager’ satellites that carried into space two gold
records with sounds and images that portrayed the diversity of life
and culture on Earth, for any intelligent extra-terrestrial life that
might find them.
A unique embroidery detail on the Extended Wheelbase door panel
matches the pattern on the Collection Gallery with tone-on-tone
stitching for a subtle, crafted detail. A Bespoke ‘Technical’ yellow
gold, vapour blasted and engraved titanium clock complement the
interplanetary motif alongside an engineered titanium Spirit of
Ecstasy with yellow gold accents.
Cullinan Genève 2019
Following its global launch in the peaks of the Grand
Tetons, Wyoming, the world’s media declared Cullinan unequivocally
“Effortless Everywhere”. This transformative all-terrain vehicle has
now begun a remarkable Bespoke journey with the marque’s patrons who
continue to create truly personal expressions of their lifestyles. An
exclusive Cullinan has been curated in recognition of this
extraordinary adventure.
The Genève 2019 commission intelligently reconciles the distinct
notions of luxury and utility that Cullinan embodies. The brand’s
hallmark five-coat high gloss paint finish is rendered with a Petra
Gold hue and fine Navy Blue coachline, recalling the khaki shades
favoured by explorers, while Navy Blue and Oatmeal interior
appointments celebrate a similarly functional colourway wrought in the
finest leather hides. In addition, natural Open Pore Royal Walnut
veneer is jewelled with a Bespoke timepiece and highly polished
aluminium Bespoke Audio speaker grilles, subtly referencing the
technical capability of Rolls-Royce’s proprietary audio system.
To the rear, the brand’s Bespoke Collective of designers,
engineers and craftspeople present Genève 2019’s most indulgent
expression of all-terrain luxury. Mounted within a removable
Recreation Module modestly stowed in the motor car’s boot, The Hosting
Service embodies the notion of giving pause to extraordinary company
and is perfectly appointed to enrich time spent with loved ones.
Once the motorised door is raised and drawer fully deployed,
hosts are presented with an upper tier of Bespoke stainless steel
cocktail and seasoning services and lower tier of elegantly stowed
glassware and American Walnut serving boards. Should the user wish to
present their guests with appetisers, two stainless steel dishes
etched with the RR monogram can be removed from their Natural Grain
leather holster in the centre of the Hosting Service and placed to one
side in recessed, leather-trimmed coasters finished with aluminium bezels.
Aperitifs can be mixed in highball crystal glasses, discreetly
frosted with the RR monogram, using the stowed zester, jigger, ice
tongs and American Walnut muddler. A hidden compartment contains linen
napkins to serve while paring knives, stainless steel drinking straws
and a pepper grinder complete the set. This remarkable piece will be
exhibited alongside Viewing Suite, two rear-facing, beautifully
contemporary, leather chairs and a cocktail table stored in the rear
compartment of Cullinan.
Dawn Genève 2019
Celebrating the distinct personalities each Bespoke
commission imbues on a Rolls-Royce motor car, the Genève 2019 Dawn is
finished in a newly developed Blue Crystal over Milori Sapphire paint
that incorporates a layer of lacquer infused with glass particles to
create a playful shimmering crystal effect. The extraordinary
coachwork has been complemented by the marque’s carbon fibre Aero
Cowling, trimmed in Navy Blue leather, creating the elegant silhouette
of a two-seat roadster.
Dawn Genève 2019’s cockpit is trimmed with Selby Grey leather
afore and Navy Blue leather astern, highlighting the prominence of the
driver’s position. The spirited interior ambience is further enhanced
with a Piano Milori Sapphire dashboard, hand-polished for 12 hours and
delicately framed by silver pinstriping, while Open Pore Royal Walnut
veneer, applied full bleed to the Canadel door panels, rear deck lid
and centre console, introduces a soft lightness and haptic texture.
Black Badge
Since the introduction of the brand’s family of Black
Badge motor cars, younger, more dynamic patrons of luxury have
responded by evolving the marque’s bold alter-ego through their own
highly personal Bespoke commissions. For the 2019 Geneva Motor Show,
Rolls-Royce presents two powerful visions informed by the taste
patterns of this new breed of entrepreneur who wishes to amplify the
character of their Rolls-Royce.
Galileo Blue was selected to dramatize the dynamic substance of
Black Badge Wraith, while Mandarin coachlines were applied to reflect
an ongoing trend towards small but impactful contrasts within each
commission’s colourway. Inside, Arctic White and Navy Blue leathers
are similarly specked with Mandarin accents on the seat piping and
veneer pinstripes while a bold hexagon pattern is worked in fine
cotton thread between the two rear seats.
Ghost is presented in Gunmetal with an Iced satin finish upper
and deep gloss lower, yet, this masculine, utilitarian palette is
similarly invigorated by Lime Green pinstriping applied to the motor
car’s wheel centres. Anthracite and Black hides are used for both
front and rear seating while Lime Green piping and door pockets
continue the exterior’s theme. An embroidered pattern on the rear seat
armrest speaks of the Technical Fibre veneer and combines vibrant fine
cotton with soft leather, further expressing the coachwork’s
combination of gloss and satin qualities.
Rolls-Royce Art Programme
The Rolls-Royce Art Programme has supported a number
of high profile artists in recent years, including Isaac Julien, Asad
Raza, Dan Holdsworth and Yang Fudong. The world of art is one that the
marque shares a clear affinity with; a commitment to creative
expression, an exploration of technical and conceptual boundaries, and
a willingness to take time in the search for quality and meaning.
The House of Rolls-Royce will preview a new work by artist Tomás
Saraceno at the show, between 7-17 March, 2019. The artwork sees the
artist create a new work in collaboration with a spider. Appearing as
a floating galaxy, this artwork, woven by social and semi-social
spiders, provides an encounter between shifting scales and phenomena.
From the cosmic web to the minute dust particles collecting on the
silken threads, the artwork shows that we co-exist on multiple levels
with non-human beings. Following the show, the artwork will reside
permanently at the Home of Rolls-Royce in Goodwood, West Sussex, from
28 March, 2019.