Rolls-Royce Motor Cars PressClub · Article.
ROLLS-ROYCE CREATES BESPOKE DAWN IN ASSOCIATION WITH KENGO KUMA
22.04.2021 Press Release
Rolls-Royce Motor Cars and Kengo Kuma have bridged the luxury automotive and architectural worlds with the unveiling of a first-of-its-kind Bespoke Rolls-Royce Dawn. The singular motor car will debut as a moving representation of the new luxury residence ‘The Kita’ in central Tokyo, designed by Kengo Kuma upon commission by global luxury property developer Westbank.
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Hal Serudin
Rolls-Royce Motor Cars
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- Bespoke Rolls-Royce Dawn in collaboration with architect Kengo Kuma
- One-of-a-kind creation bridges luxury automotive and architectural worlds
- Created for unique Japanese residence, The Kita Tea House
- Dawn’s styling reflects residence’s clarity of structure with prevailing sense of calm
- Architect famed for design of the reborn Japan National Stadium
“It was an honour to collaborate with Kengo Kuma to create a
serene and timeless motor car for a serene and timeless building.
From the inception of the marque over 100 years ago, Rolls-Royce has
transcended the automotive field, taking the tangible entity of a
car and delivering its patrons the intangible: a truly unique
experience.
As this project demonstrates,
through the authentic application of unique designs and materials,
we can provide rare sensory experiences that reflect and enhance our
owners’ multi-faceted lifestyles.”
Gavin Hartley, Head of Bespoke Design, Rolls-Royce Motor Cars
Rolls-Royce Motor Cars and Kengo Kuma have bridged
the luxury automotive and architectural worlds with the unveiling of a
first-of-its-kind Bespoke Rolls-Royce Dawn. The singular motor car
will debut as a moving representation of the new luxury residence ‘The
Kita’ in central Tokyo, designed by Kengo Kuma upon commission by
global luxury property developer Westbank.
The Bespoke Dawn was created for the exclusive use of the owner
of the unique multi-level penthouse, ‘The Kita Tea House’, which sits
atop the newly completed property in the tranquil yet central
Kitasando neighbourhood. The penthouse is so named for its rooftop tea
house which is framed by views of the Eternal Forest of the Meiji
Shrine and Kengo Kuma’s reborn Japan National Stadium.
As is characteristic of Kengo Kuma’s architecture, ‘The Kita’
challenges the relationship between interior and exterior. The
open-top Dawn was therefore a natural canvas for the accompanying
motor car, a peaceful and cocooning private space where you are
conversely never disconnected from the outside world.
The Rolls-Royce Bespoke Collective worked in consultation with
Mr Kuma and Westbank to ensure that the interior and exterior design
reflected ‘The Kita’ in terms of materials, colour palette, texture
and ambience to offer the resident a seamless aesthetic and
atmospheric transition from property to conveyance. The overriding aim
for Dawn’s styling was one of Japanese delicacy with a sense of
precision seen in the clean lines of the building, creating a clarity
of structure with a prevailing sense of calm, the design’s depth
revealing itself softly and subtly. At the same time, both car and
residence have a strong visual identity and a generosity of proportion
that breaks norms: deceptively neutral yet deeply atmospheric;
inherently practical, yet extremely comfortable.
Dawn’s exterior is rendered in Silver Haze, a multi-faceted
colour that speaks of the silver-grey of the building’s core
structural materials. When illuminated by the sun, it reveals a bronze
sheen, a warmth that reflects the bronze koshi screen louvers
on the exterior of the building and the bronze detailing of the
interior. It is finished with a sleek Silver hood and clean-cut Black
coachline. Bringing the interior and exterior together is the warm,
intimate feel of natural open-pore Royal Walnut panelling on the rear
deck, a nod to the rich Walnut panelling of the towering penthouse
entrance lobby.
Inside, the sweeping contours of the Selby Grey leather interior
are highlighted by Arctic White and Black accents, with seatbelts in
Slate Grey. In the first application of its kind for Rolls-Royce, the
finish of the front fascia is gradated. Running the full width of the
interior, the horizontal ombré transitions from Piano Selby Grey to
Piano Black, a representation of the blended and fluid nature of the
building’s luscious and innovative materials. The colour transitions
from the residence’s luminescent grey-flecked Bianco Carrara marble,
through to the light greys of soft brushed stainless steel and ceramic
tile, and finally, to the dark granite and metallic tile.
Into the fascia is set a stainless steel inlay of ‘The Kita’s’
logo, the most delicate example of such an inlay that the Rolls-Royce
Bespoke Collective has produced and a gesture of solidarity with the
great skill that went into crafting the residence’s unique
hand-finished stainless steel fittings. The same lattice motif is
applied in embroidery to the front headrests and the waterfall between
the rear seats. Final touches include a specially designed Bespoke
clock and Bespoke umbrellas colour matched to the interior, reflecting
the discerning tastes of the architect.
“This is the first time I have consulted on a project of this
kind and I am proud that I was able to do so for Rolls-Royce, a
company with which I share a respect for traditional craftsmanship and
a desire to bring out the best in natural materials.” shared Kengo
Kuma. “Rolls-Royce has brought the essence of ‘The Kita’ into the
car’s aesthetic, allowing the owner of ‘The Kita Tea House’ to take in
their surrounding city environment. It is a great honour to see the
car finally here at home in Tokyo.”
“The Bespoke Dawn is a beautiful addition to our body of work,”
noted Ian Gillespie, founder of Westbank. “Kuma-san’s influence on the
Rolls-Royce Dawn is the embodiment of the serenity and beauty he has
created in ‘The Kita Tea House’, as an extension of that memory for
the individual to enjoy.”
CO2 EMISSIONS & CONSUMPTION.
NEDCcorr (combined): CO2 emission: 372-367 g/km; Fuel consumption: 17.3-17.5 mpg / 16.3-16.1 l/100km. WLTP (combined): CO2 emission: 381-372 g/km; Fuel consumption: 16.7-17.1 mpg / 16.9-16.5 l/100km.
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