ROLLS-ROYCE MOTOR CARS ANNOUNCES NEW DIRECTOR OF FINANCE

• Werner Lulay succeeds Timo Poser as Director of Finance
• Lulay, formerly Director Controlling Development and Product Projects, BMW Group, assumes his new role from 1 August 2024
• Lulay brings more than 20 years of financial and leadership experience
• After more than four years at Rolls-Royce Motor Cars, Timo Poser moves to new position within the BMW Group

“I am delighted to welcome Werner Lulay to the Home of Rolls-Royce in his new role as Director of Finance. Werner is a talented senior leader who brings more than 20 years of exceptional strategy, planning and finance experience to Rolls-Royce Motor Cars, a marque he already knows well from his current role.

“I also thank our outgoing Director of Finance, Timo Poser, for his outstanding contribution to Rolls-Royce’s recent success. Since joining the marque in early 2020, Timo played a crucial role in the marque’s development and growth, including steering the development and implementation of our corporate strategy and playing a leading role in our site extension project, which was granted planning permission earlier this year.

“I wish both Timo and Werner well in their new roles.”
Chris Brownridge, Chief Executive, Rolls-Royce Motor Cars

Rolls-Royce Motor Cars has announced that Werner Lulay will take up the role of Director of Finance, effective from 1 August 2024.

Throughout his almost quarter-century-long career,  Werner has held a number of leadership and management roles, focusing on strategic planning, global plant development and financial controlling. He was in charge of financial controlling for the global Production Division of BMW Group, before moving to be financial controller of the Group’s Development Division in 2021, a position which also saw him oversee portfolio controlling for Rolls-Royce.

In his new role, Werner is based at Rolls-Royce Motor Cars’ Head Office and Global Centre of Luxury Manufacturing Excellence at Goodwood, West Sussex. Now that planning permission has been granted for a significant plant extension at Goodwood, one of Werner’s first major tasks will be steering the financial aspects of that development, as the marque builds for its future success. Rolls-Royce contributes well over half a billion pounds to the UK economy annually, 20% of which is within West Sussex and adjoining counties.

Wernergraduated from Technical University Munich with a PhD from the Institute for Machine Tools and Industrial Management in 1999 before joining BMW Group in 2000.

He succeeds Timo Poser, who will take on the role of Chief Financial Officer at BMW Motorrad, based in Munich. In his four years at Rolls-Royce Motor Cars, Timo steered the planning and implementation of the marque’s highly successful corporate strategy, as well as making a significant contribution to the continuing success of the brand. A major factor in that success is the increased strategic focus on Rolls-Royce Bespoke and Coachbuild projects; it is to enable these to develop still further that the marque is planning a major extension to its site at Goodwood, the building of which is expected to begin in 2025, following the granting of planning permission earlier this year.