The ongoing success of Rolls-Royce Motor Cars is based upon an intimate understanding of the unique world in which its clients live, socialise and entertain. In this spirit, the marque delights in maintaining a gentle presence in the world’s luxury hotspots.
Throughout 2025 Rolls-Royce Motor Cars is celebrating 100 years of its most famous nameplate – Phantom. To mark this auspicious milestone, every Rolls-Royce Phantom hand-crafted at the Home of Rolls-Royce this year will be completed with a special centenary chassis plaque. Rolls-Royce will also be honouring the occasion with a number of exciting activations throughout the year.
Rolls-Royce Motor Cars presents its latest Bespoke commission, Black Badge Cullinan Daisy – a striking one-of-one Black Badge Cullinan Series II reflecting the commissioning client’s love of hiking and the outdoors. Drawing inspiration from a field of daisies on the client’s favourite trail in the High Tatras mountains, Black Badge Cullinan Daisy represents resilience and perseverance – much like a daisy that thrives in a variety of conditions.
As Sakura season arrives, blanketing various regions around the world in pink petals, Rolls-Royce Motor Cars is proud to present Phantom Cherry Blossom. This magnificent one-of-one Phantom Extended commission is inspired by the fleeting beauty of the Sakura blooms and a Japanese client’s formative memories of this stunning natural spectacle.
Rolls-Royce Motor Cars unveils Black Badge Spectre – the marque’s alter ego, amplified. In addition to debuting bold exterior finishes, vivid interior details, and innovative opportunities for Bespoke, Black Badge Spectre can summon a four-figure torque output (1075 Nm), with a record 485 kW (659 PS) of power. This makes Black Badge Spectre the most powerful Rolls-Royce in history.
Rolls-Royce Motor Cars unveils Spectre Soulmate, a deeply personal Bespoke motor car that embodies the love, achievements, and shared journey of its commissioning couple.
Rolls-Royce Motor Cars is taking the interior experience of its motor cars into a new sensory dimension with the launch of Rolls-Royce Scent, introduced on its pinnacle product, Phantom.
Rolls-Royce Motor Cars unveils the one-of-one Phantom Extended created as a celebration of the Year of the Dragon. Commissioned by a discerning client from China, Phantom Dragon offers a contemporary rendition of the ancient Chinese legend of two dragons with a pearl – a motif with complex symbolism and great cultural significance, celebrated in art, architecture, and literature throughout East Asia.
In 2025, Rolls-Royce Motor Cars marks the centenary of the launch of the first Phantom. Throughout its long history, the Phantom nameplate has been reserved for the pinnacle model in the marque’s portfolio – the very apex of excellence.
In 2024, the Rolls-Royce Bespoke Collective of designers, engineers and craftspeople brought to life some of the most creative and ambitious examples of artistry ever seen.
Rolls-Royce Motor Cars presents Ghost Series II, a powerful, driver-orientated and elegant rendition of the most popular Rolls-Royce nameplate in history. In line with client requests, the subtle evolution of Ghost’s monolithic and self-assured external appearance serves as a potent stage for Bespoke commissions.
The most powerful, agile and technical expression of Black Badge, Rolls-Royce’s disruptive alter ego, is embodied by Ghost. Today, the marque presents a daring evolution of this unapologetic and uniquely driver-focused motor car with Black Badge Ghost Series II, meticulously redesigned to provide this rebellious group of clients with a dramatic canvas for their bold Bespoke commissions.
Rolls-Royce Motor Cars has unveiled the breathtaking Spectre Lunaflair – a Bespoke commission undertaken on behalf of a significant client from the United States. The extraordinary and exquisite highlight of this landmark motor car is the remarkable holographic paint finish that creates a captivating ‘rainbow’ effect.
For more than a century, the Spirit of Ecstasy has symbolised elegance and human achievement, inspiring countless works of art, from music to photography and moving image. In 2024, the year the marque celebrates its 120th anniversary, Rolls-Royce Motor Cars pays homage to its timeless muse in a unique Private Collection, named Phantom Scintilla.
Rolls-Royce Motor Cars unveils Spectre Semaphore, a Bespoke one-of-one commission that will make its global debut at The Quail, A Motorsports Gathering, on 16 August, during the 2024 Monterey Car Week in California. This highly Bespoke expression of Rolls-Royce Spectre captures the bold new codes of luxury being established by the marque’s confident, youthful client base.
Rolls-Royce Motor Cars celebrates a highly Bespoke presence at this year’s Festival of Speed. Displayed on the Festival’s Laundry Green, adjacent to Goodwood House, a beautifully commissioned Phantom Extended, Ghost, Spectre, as well as the latest expression of Cullinan, will each provide a unique expression of the marque’s peerless craftsmanship.
Rolls-Royce Motor Cars London kicks off the summer sporting season by inviting patrons to enjoy one of the most sought-after highlights in the sporting summer season: a day at The Hurlingham Club Tennis Classic.
In the year the marque celebrates its 120th Anniversary, Rolls-Royce Motor Cars joins the Rolls-Royce Enthusiasts’ Club (RREC) for its Annual Rally and Concours d'Elegance at Burghley House, Lincolnshire, on 21-23 June 2024.
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ROLLS-ROYCE ANNOUNCES BLACK BADGE SPECTRE: THE ALTER EGO, AMPLIFIED.
In every way, Black Badge Spectre is Rolls-Royce at its most potent and audacious - which perfectly captures the spirit of the bold individuals it has been created for, and who requested it.
ROLLS-ROYCE PRESENTS BLACK BADGE GHOST SERIES II: A DARING EXPRESSION OF LUXURY AND POWER.
The marque presents Badge Ghost Series II, meticulously redesigned to provide a rebellious group of clients with a dramatic canvas for their bold Bespoke commissions.
The fuel consumption given in miles per gallon (and litres per 100km) and the CO2 emission given in grams per kilometre represents official combined values. Figures may vary depending on driving style and conditions. Consumption data is determined in accordance to the ECE driving cycle.
Further information about the official fuel consumption and the official specific CO2 emissions for new passenger automobiles can be found in “The Passenger Car Fuel Consumption and CO2 Emissions Information Regulations” in the United Kingdom. For emission data, labelling and guidelines relating to your local market please contact your nearest sales outlet or local authority website.